The Affiliate Marketing Podcast

What We’ve Learned: Affiliate Marketing Around The World

December 16, 2021 Lee-Ann Johnstone Season 5 Episode 11
The Affiliate Marketing Podcast
What We’ve Learned: Affiliate Marketing Around The World
Show Notes

Join us once again for this wee's Affiliate Marketing podcast! I was joined by someone I know very well, AffiliateINSIDERS head of agency services, Leanna Klyne. There is literally nobody I know more qualified than Leanna to be a part of today’s podcast where we discuss what we (as an agency) have learned this season about the finer nuances of affiliate marketing around the world. 

Leanna has worked with me at AffiliateINSIDER for almost 3 years now, however, prior to joining us she had a brilliant career in the finance industry managing a global affiliate program that grew exponentially over an 8 year period to multiple countries around the world. 

This can be backed by some of her incredible achievements such as being shortlisted for the Women in Gaming Awards – Affiliate Manager of the Year in 2014 after being nominated and voted on by industry peers at the IGB Affiliate Awards too. She further reinforced branding on websites and marketing campaigns while also adhering to rules and regulations in different countries as the programs she worked on continued to grow. 

Listen to find out more about: 

  • How affiliate marketing is evolving across the globe 
  • Leanna’s favourite discussion points across the series 
  • Importance of networks for Affiliate Marketing 


[05:00] - Lee-Ann discuss the importance of quick payments during your program 

[06:30] - Listen to hear Leanna’s thoughts about localisation in Canada 

[19:00] - Both Lee-Ann and Leanna discuss what tools are crucial when trying to expand your brand 

[25:00] - Listen to find out what are the key things that drive success in affiliate marketing 


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