How To Do Affiliate Marketing Strategically

On this week’s episode of the Affiliate Marketing Podcast, Lee-Ann is joined by Simon Kingsnorth to talk about how to do Affiliate Marketing strategically. Not only is Simon the founder and CEO of SK, a strategic marketing agency, but he’s also the author of Digital Marketing Strategy. This is a book that grabbed Lee-Ann’s attention and one that she thoroughly enjoyed reading. Let’s join them as they discuss some of the hottest industry topics…

Listen to find out more about:

• What does the desire for growth actually mean?
• How to avoid burnout by placing strategy at the epicentre of your Affiliate Program.
• Why Affiliate is the place to be and the channel to focus on over the next few years.

Key segments of this podcast and where you can tune in to go direct:

• [11:22]: Don’t get pushed into a panic – develop a strategy.
• [13:30]: The mistake of “looking for the fun” – don’t forget the data.
• [16:30]: The hot topic of AI – room for improvement? 

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